How marketers can position their company to grow with Generation Z Generation Z, the current 13-17-year-olds, have been mobile since middle school. Compared to millennials, who were mobile [...]
What does it mean to ‘be bold for change?’ I didn’t set out to solve the gender wage gap when I started Googling for ways to successfully ask for — and ideally get — a raise at work, but the [...]
Social Print Studio’s Strategy for Keeping Emails Authentic On an 80-acre artist residency a few hours north of the San Francisco Bay area, Benjamin Lotan starts his day with an hour of digging [...]
What does voice search mean for your local SEO strategy? The ubiquity of virtual assistants like Siri, Cortana and Alexa, together with improvements in technology, has led to an uptick in voice [...]
10 Google Analytics SEO Hacks To Increase Your Search Traffic [unable to retrieve full-text content] Keyword: (not provided). If this is you, read on. You might think that Google Analytics (GA) [...]
Can You Trust SEO Tool Proprietary Metrics, How SEO Has Changed & Latest Advertising Changes – Weekly Forum Update
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Can You Trust SEO Tool Proprietary Metrics, How SEO Has Changed & Latest Advertising Changes – Weekly Forum Update On a strategic angle this week, members discuss to what degree you can [...]
One on One: Content Predictions from Ranjith Kumaran Brightcove is the world’s leading video platform. The most innovative and respected brands confidently rely on Brightcove to solve their [...]
Let’s get visual: Shopping from within images A little over a year ago, I published an article on the importance of data feeds as influencers of future search: Structured data feeds front-load [...]
How video impacts mobile web performance and UX, part 1: data and download speed Mobile video is great. When it works. Implemented correctly, video or audio *should not* impact the speed that [...]
Learn How to Use Regular Expressions (RegEx) to Create Filters in GA API Sheets If you have previously worked with the GA API and Google Sheets integrations, you may have wondered how you can [...]